1
Clients
Event/Property Sponsorship Representation
This partnership allows you more time and resources to focus on what you do best: create a successful and impactful event while we focus on what we do best: bring in the needed funding and financial support by building long-term sponsor relationships.
For many properties it is unrealistic to have a staff member who's sole focus, time and resources are spent on sponsorship sales. If you are lucky enough to have this sponsorship focused staff member, do they have the unique skill set of Sponsorship specific sales and success program creation? With Confluence Partners representing your property- you will have just that.
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There are two main parts to Sponsorship Representation. The Audit which is the behind-the-scenes work done to ensure we have all of the benefits identified, properly valued and packaged, and Sponsor Sales Representation, targeting and securing sponsors for your event/property.
The Audit
We'll take a deep dive into:
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Your audience profile
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Review of current sponsorship strategy
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Your competition
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Identify sponsorable assets
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Identify obstacles
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Recommend enhancements
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Quantify the overall value of sponsorship
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Build sponsorship packages and fee recommendations.
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Sponsor Sales Representation
Building upon The Audit, our team serves as the exclusive corporate sponsorship agent using our best efforts to identify, solicit and close sponsors on behalf of the property, which includes:
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Overall sponsorship representation
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Develop sponsor-targeting criteria
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Create sponsor target list
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Renegotiate and retain current sponsor relationships
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Contact and qualify potential sponsors
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Prototype proposal development
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Prepare and present customized proposals
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Close sponsorship contracts
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Prepare agreement letters.
We work with all sponsoring businesses encouraging them to activate their sponsorships, fully integrating their brand and messaging in an organic way that moves beyond logos on banners, making it a more effective sponsorship for the business and creating a long term partner for your property.
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Schedule a call to discuss how together we can exceed expectations and ensure your sponsorship program is most lucrative.
2
Consulting
Sponsorship Program and Sales Strategies
Not every event or venue has the luxury of having a dedicated Sponsorship Sales person on staff and if they do, many times that employee does not have the education and experience specific to Sponsorship Sales.
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Working with your Property's specific needs, Confluence Partners will conduct a Property Audit which is the behind-the-scenes work done to ensure we have all of the benefits identified, properly valued and packaged.
The Audit
We'll take a deep dive into:
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Your audience profile
-
Review of current sponsorship strategy
-
Your competition
-
Identify sponsorable assets
-
Identify obstacles
-
Recommend enhancements
-
Quantify the overall value of sponsorship
-
Build sponsorship packages and fee recommendations.
Schedule a call to discuss how Confluence Partners can help alleviate the pain points of your current sponsorship programming and get you set on a clear path to a successful sponsorship program for years to come!
3
Sponsoring Companies
Corporate Sponsorship Strategies
Confluence Partners is dedicated to finding the ideal sponsorship opportunity tailored to your unique objectives. We are focused on helping our clients create unique and successful sponsorship programming that gets noticed and solidifying new and lasting partnerships. Whether you are seeking to:
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Increase brand visibility and loyalty
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Engage with target audiences
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Drive sales
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Create unbuyable hospitality opportunities
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Showcase community support
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or one of many other marketing goals...
We work with companies encouraging them to activate their sponsorships, fully integrating their brand and messaging in an organic way that moves beyond logos on banners, making it a more effective sponsorship with greater ROI for the business and creating a long term partner for the event.
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Schedule a call to learn about the properties we represent and have Confluence Partners as your ally creating unique experiential marketing activations to ensure that you get the most for your marketing dollars.